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HIGHLIGHT

6/12/2019 5:01:40 PM

EUROSPHERE EXHIBITION: A COLLECTION OF EUROPEAN BRANDS

EuroSphere – The European Art of Living Exhibition at InterContinental Saigon on June 14, 2019. This is a unique exhibition of European goods and services in Vietnam, serving a greaterpurpose of introducing the long-cherished elegance and contemporary lifestyle of “the old continent” to citizens of Ho Chi Minh City.

Extending the success from the two previous years, EuroSphere resumes its role of bridging and harmonizing Western and Oriental cultures, in a gathering of 50 established brands across such sectors as food & beverage, fashion, jewelry, cosmetics, perfumery, furniture, automotive, education, real estate and tourism. It’s notable that this edition hosts unprecedented service sectors, riding the trend of Vietnamese investment in Europe.

EuroSphere 2019 is open free to the public during the entire 3-day Exhibition. This opens new doors for visitors as they have access to experience the truest and most authentic European goods, have direct conversations with service-providers, and above all have the opportunity to enjoy a miniature Europe right under the Saigon sun.

Seeing the Western “wave” taking new heights among young Vietnamese, the Organizer decided to add a few youth-friendly twists to the Exhibition. Specifically, EuroSphere will host Vlogger Giang Oi – one of the four most influential opinion leaders on social media. Being a UK alumnus herself and famous for her witty and vibrant manner, Giang Oi will delight visitors with “A Wanderer in Europe,” a sharing of her own experience of living, studying, and discovering Europe.

Speaking on the changes made to the 2019 edition, His Excellency Bruno Angelet - Ambassador, Head of the Delegation of the European Union to Vietnam remarked: “We reckoned it would only be right to grant Vietnamese value-seekers free access to a true experience of the European Art of Living, and our exhibitors the momentum to reach a greater mass of their end-consumers in one stop.” According to H.E Bruno, “as we take the final steps to signing and ratifying our Free Trade Agreement,this will help ensure that the first contacts our companies make at EuroSphere will become tangible business opportunities.”

“The social engagement held through-out the Exhibition is an unmissable part. We do our best to integrate some refreshing elements, whether it be professional conferences on European education and investment, experiencing the Virtual reality booth, skincare consultation from French dermatologists, or simply an enjoyment of free Hoegaarden beers during Happy Hours.” Mrs. Mayte emphasized, “EuroSphere will overdo its role of a realm between EU and Vietnam businesses, but aim to be an annual anticipating destination for Vietnamese consumers.” Mrs. Mayte Pernas, EVBN Project Director, continued:

EuroSphere – the European Art of Living Exhibition will take place from the 14th to 16th June, at InterContinental Saigon.